Mux: Disruptor or Enabler
I ran across a site this morning that allows you to convert a video from any format (.mov, QT, FLVto a video in any other format. The service at www.mux.am (.am is Armenia - for those of you wondering). You enter the url of a video you want to convert, choose the outputfile type and the size of the video, bit rate and frames per second. Pop in your e-mail address where you want the file delivered when it is finished.
The site says Mux is for personal, non-commercial use - I suppose to make it easier for people to share their own videos online - which is a service I personally could use. I just wonder a bit about what happens when people find a video that the owner doesn’t want shared and points this service to it.
The service also allows for you to convert and deliver any video to your cell phone. Just enter the url for the video, your cell phone number and Mux does the rest. Currently only available for subscribers of Cingular, T-mobile and Sprint in the US. Again a very interesting service for sending home video - but what about copywritten material that the owner wishes to exploit commerically?
There is a link to Amazon Web Services, the new service offering from Amazon that provides developers with direct access to Amazon’s robust technology platform. I’m not sure what type of due diligence is done when a company wants to use the platform or what the liability might be. Just speculating.
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